Do you dream of the higher app rank and more app downloads? If so, obey the following app store seo guides and your dream can come true.
Optimise Keywords
Knowing your users is important. Use app store optimization tools like SensorTower,App Annie and MobileDevHQ to see which keywords your competitors are ranking for, and identify how you can differentiate yourself. Look at customer reviews and know how to enter your keywords.
Localization
Launch your app in various local languages, catering to the users of a specific region. If your app uses the GPS feature, localize the screenshots and the language to that business area. This helps in building connectivity with users and provide them personalized customer experience. Apps that translate to local content perform better.
App Store Reviews
Google tracks keywords like ‘love’, ‘like’, ‘useful’ and other positive keywords in the app reviews the users write along with app store ratings. Negative keywords are also taken into consideration like ‘not-useful’, ‘bad’, ‘hate, etc. If users leave negative reviews of your app on playstore then try contacting them personally. Seek out their concerns and try to work on that. You should contact them again and request them to revise their reviews. The apps which get featured have positive keywords count of 1000 or more.
Social media
Social media creates shareable content amongst the masses, and improves conversion rates and increases app downloads. You can create a community related to your app and reach out to others who have experience and knowledge in your app's field while trying to create a viral effect. Always be consistent with your social media marketing – it matters to your users!
External Links
External links are links from websites other than your own. Google relies heavily on external links to determine how good a post is. You can talk about yourself and your own skills all day long, but no one will believe you. But as soon as other people begin bragging about you, others take notice.
All in all, app store aso guides and tips are necessary for increasing your app rank. Besides that, our top aso services can also be helpful to get your app rank into top 1 of app store fast and safely. Contact us for more details.
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